We have the crazy vision to gamify shopping. So we built Kout.io - an e-commerce platform with protectable technology aggregating millions of products from retailers like Amazon, Nike, Samsung, Asos and many others. Rather than buying products directly, customers play a free game (similar to a scratch card) for a chance to win discounts - ranging from 2% to 99% off – essentially getting a shot at winning their shopping for free.

Video Pitch

Management Team


Samuel Huber

Physicist. Engineer. Ex Formula Strategy Engineer. Gamification expert. 2 gamification ventures: RogueTrader (sold), Betify (failed).

Head of Sales

Samuel Adcock

Oxford engineer. Founders Ortus Solutions, successful international sales company.


Michael Copeland

Full stack developer. Ex News UK. Worked for several startups.

Don't See your Startup?

Create a free profile on Tech.London

Create a profile

List your startup

Be discovered in London’s tech & startup community by creating a company profile.

Startup listings for Tech.London are powered by Gust, the world’s largest platform in startup funding. You can update your profile at any time via the Gust dashboard.

You’ll also have a free account on Gust.com, where you can share your profile with investors to get funding.

Get started×


Get London tech news, jobs, and a preview of upcoming events straight to your inbox each week for free.