Unubo makes it easy to track what you or your startup spends on subscription services

Nov 6, 2017 · techcrunch.com

Unubo dashboard 1

Unubo, a new U.K. startup soft-launched a couple of months ago, is pretty meta: a software-as-a-Service to help you track the cost of SaaS and other subscription-based products or services you are signed up to. The web app lets you add the services you use in various ways, including by optionally connecting to your bank account transaction data. From then on in it automatically tallies up the relevant costs, presenting the information in an easy to digest way.

The idea, co-founder Leandro Thomas tells me, was born out of his own frustration of having to update the CFO of a startup he was working at on the monthly cost of all of the 50 or so SaaS apps the company was utilising. To get the job done, he would manually enter the data into a spreadsheet after painstakingly logging into each service to see the current monthly cost, which often fluctuated based on usage or number of seats.

This, Thomas quickly realised, wasn’t particularly good use of his time and was a task ripe for automation. It also wasn’t a problem unique to him, either in his day job or likewise when applied to the growing number of consumer subscription services he had signed up to.

"Most companies and individuals have no idea on what they spend on service subscriptions," he tells me. "In your home life it’s important to know what your monthly outgoings are for better financial planning, and businesses depend on cashflow, so being clear on these kind of subscriptions is important at any given time".

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