UK 'internet of things' startup EVRYTHNG raises $24.8 million to help it connect every physical product to the web

Mar 15, 2017 · http://uk.businessinsider.com

Evrythngroch3 2

UK-based "internet of things" startup EVRYTHNG, has raised a $24.8 million Series B round of funding that it hopes will help it give every physical product a digital identity.

EVRYTHNG works with clients such as Coca-Cola and packaging companies like Avery Dennison RBIS, Crown Holdings, and West Rock to connect consumer products to the web as soon as they are manufactured.

The company describes itself as a data management platform that allows businesses to have a more complete overview of their supply chain by assigning digital identities to products, allowing them to be tracked.

Consumers can also interact with those products — via QR codes, or wirelessly inserted chips that are compatible with NFC or RFID technology — to found out more about the item or partake in loyalty schemes. In some cases, they can also control the items with platforms like Amazon Echo, Apple HomeKit, and Google Home.

Read Complete Article

Thur, 23 Aug, @RealitiesCentre &@BlendMedia_360 presents Future of #360Video, Launch of Creative Media #AR #VR Spac… https://t.co/ZDXg2hsjfp

London has the potential to become one of the world’s healthiest cities – read my plans and have your say… https://t.co/NSlyItYrHF

RT @MSFTBusinessUK: The annual cost of #cybercrime to the average UK business is £4.1M. https://t.co/JIMOLNYWT2 https://t.co/UJI4zA5Cft

This man violently hurled a sheep into a field - a step he later said was a misjudgement following an appeal for in… https://t.co/fvpaXncvoh

August Arrivals: 9 Crowdfunded Products Shipping This Month: https://t.co/xsv116psFZ https://t.co/RItHOik7zI

Tech.London Weekly

×