Huboo raises £1M to take the pain out of e-commerce fulfilment

Sep 6, 2019 · https://techcrunch.com

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Huboo, a U.K. startup that operates a multi-channel fulfillment service for e-commerce businesses of varying sizes, has raised £1 million in seed funding. Backing the majority of the round is London venture capital firm Episode 1, alongside a number of unnamed private individual investors.

Launched in November 2017 by Martin Bysh and Paul Dodd after the pair had run a number e-commerce experiments, Huboo aims to solve the fulfillment pain point that most online stores face. The service promises to store your stock, and then "pick, pack and deliver it" automatically as customer orders are placed.

The idea is that by outsourcing fulfillment, online shops can focus on the parts of the business where most value is added, such as customer service and choosing which products to develop and/or sell.

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