We invite you to think outside the box.

In a challenging environment of low interest rates, what business models for financial solutions could make sense for both banks and customers?

Come up with innovative ideas and solutions of what a mutually beneficial banking business model would look like; one that creates opportunities for our customers while remaining profitable, considering the climate of low interest rates.


On May 12th the 10 finalists will be announced and invited to enjoy a two-day session in Madrid. They will be invited to the BBVA headquarters in Madrid, where they will have the opportunity to present their idea to a committee of BBVA experts and discuss the future of banking. The winner will receive €10,000 in prize money.


- Written text in PDF format. Maximum 3 pages + annexes.

- Video or podcast format maximum 5 minutes.

- The idea will be shared via a link to any platform as long as it is private (it is not available to general public).

- The idea has to be original and innovative.

Registration Form

Once sent, you won’t be able to modify any information. Before sending, please check that all the provided information is correct and you have filled in all your basic data. If you need to review or correct your form, contact us at [email protected]

Deadline 31 March. Click link above to learn more.

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